When anyone starts a new site one of their primary concerns is helping readers to find that site. It can seem like an insurmountable task at times but becoming findable (and dare I say popular) does not require paid link building services or serious PR skills to get the search engines to find you. What you do need however are a good set of keywords. These words will help your site to be indexed, and found when certain search terms are put into that engine. That means you need to get these keywords right if you want to be found and today we will look at how to figure out what words to use for your site so open a word processor or get a pen and paper its time to get to work. Lets make a list.
Start with the generic words that you would associate with your sites content. For example if you were doing a fashion blog you might have a list like this:
* Style
* Fashion
* Clothes
* Clothing
* Accessories
* Fashionista
* Shopping
You get the idea. Next move onto attributes that make your site unique, words or phrases that define your sites hook! This may ad words like:
* Interviews with designers
* Behind the scenes at fashion week
* Real life style
* Profiles of stylish women
* How to style guides
Now double check that listing and be sure that you have been through every possibility. Your job right now is to make a list of any possible words, we will begin pairing down next.
You can cut any terms that fall into any of the following categories:
* Duplicate terms or extremely similar terms. You don’t need car and cars or stylish, styling and style in the same set of keywords. In situations like this drop the styling.
* Terms that don’t fit the feel of your site or its contents. Designers may have shown upon the basic site terms list but if you do profiles of famous fashionistas best word for your site.
Now that you have it down to the good words you will want to narrow it down to the best words. Make a top 10 list from what is remaining and you will have your keywords.
