So, you have decided that you are going to tweet your blog posts in order to drive some more traffic. That’s great, now before you being tweeting you have only one decision left to make. Will you be using your own personal Twitter account or will you start a separate account for your site? It seems like a minor decision, but the account you use can make a surprising amount of difference. In order to make a decision just look at a few simple factors.
Will you be reaching people who want to read your site?
If your personal interests and your sites interests do not match up then you will just annoy your readers. If your topic matches up then you may be able to sneak by and capitalize on your existing followers. If your topic is not, you may be better off getting a new account.
How often do you tweet now?
If you do a lot of micro blogging right now then you may be fine. If your postings are sparse then you may find that dividing your time between two accounts may leave you with two neglected accounts. Take real stock of how much time you can devote to posting before you decide to start a second account.
It can be daunting to set up a new account with and find a whole new set of followers. That does not mean however that it can’t be done. Here are some tips for building your following:
* List your interests. This is an optional field, but many users can find you that way. Use relevant keywords to attract followers.
* Follow other people with similar interests. They will not only most likely follow you back but their friends with similar interests may notice your posts and follow you.